HOW DOES WORD GET AROUND ABOUT UNKNOWN AUTHORS NOWADAYS?
Years ago, the assumption was that by doing the very best
writing, books would just fly off the shelf. I know I had the very best intentions
and was motivated. I soon learned to fully understand terms that had once only
been concepts defined to me in a college business class: buzz, demand, brand
recognition, differentiation, quality assurance, dependability, deliverables,
and how advances in technology can alter an industry at large.
For authors, our customers are readers. Nowadays, with an
industry steeped with FREE options, we have to do everything in our power, via
the social media dance however awkward, to emerge to the forefront of their
decision and let sample and assess for them. They need to see for themselves
why and how an unknown can deliver something special.
FREE KINDLE (November 25th; 26th)
LINK: http://ow.ly/OSGrS
No comments:
Post a Comment